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	<title>Orange County Association of REALTORS®</title>
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	<description>Local resources, tips and news from the Orange County Association of REALTORS®, Orange County, California</description>
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		<title>Orange County Association of REALTORS®</title>
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		<title>Pinterest and Advertising Listings: What REALTORS® Need to Know</title>
		<link>http://blog.ocar.org/2013/05/21/pinterest-and-advertising-listings/</link>
		<comments>http://blog.ocar.org/2013/05/21/pinterest-and-advertising-listings/#comments</comments>
		<pubDate>Tue, 21 May 2013 15:00:23 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Multiple Listing Service]]></category>
		<category><![CDATA[Tips and Resources]]></category>
		<category><![CDATA[listing advertisements]]></category>
		<category><![CDATA[MLS rules]]></category>
		<category><![CDATA[MLS violations]]></category>
		<category><![CDATA[Realtors and Pinterest]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1547</guid>
		<description><![CDATA[Pinterest users love sharing photos of beautiful homes&#8211;both the exterior and interior.  However, when it comes to pinning the listings of other agents, beware.  Most agents assume that since listing details and photos are published online, that they can post it to their Pinterest boards.  But, it&#8217;s wise to be aware of this very important MLS [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1547&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<title>REALTORS®: Perk Up Your Social Media Photos with the Over App</title>
		<link>http://blog.ocar.org/2013/05/14/realtors-perk-up-your-social-media-photos-with-the-over-app/</link>
		<comments>http://blog.ocar.org/2013/05/14/realtors-perk-up-your-social-media-photos-with-the-over-app/#comments</comments>
		<pubDate>Tue, 14 May 2013 21:32:08 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Social Media / Technology]]></category>
		<category><![CDATA[Technology Tip of the Month]]></category>
		<category><![CDATA[listing photos]]></category>
		<category><![CDATA[Over app]]></category>
		<category><![CDATA[realtor marketing]]></category>
		<category><![CDATA[realtor social media marketing]]></category>
		<category><![CDATA[Realtors]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1541</guid>
		<description><![CDATA[For just $1.99, you can add some fun to your photos.  The Over App, available for iPhone and iPad, allows you to overlay custom text on your photos.   Add a caption, apply some style and color, and personalize your photo. Then share it via Twitter, Facebook, Instagram, email, and more.  Plus, the Over App [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1541&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">That makes a pretty postcard!</media:title>
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		<item>
		<title>Whoa There, HOAs!</title>
		<link>http://blog.ocar.org/2013/05/07/whoa-there-hoas/</link>
		<comments>http://blog.ocar.org/2013/05/07/whoa-there-hoas/#comments</comments>
		<pubDate>Tue, 07 May 2013 18:21:49 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Featured Stories]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1538</guid>
		<description><![CDATA[Rules about parking, planting, pets, and paint create problems for property owners. Guitarist Frank Zappa once observed that “the United States is a nation of laws, badly written and randomly enforced.” His description might be equally well applied to homeowners’ associations (HOAs), whose rules and their enforcement often seem to lack logic. For example, when [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1538&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">OCAR</media:title>
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		<title>Defining and Refining Your Personal Brand</title>
		<link>http://blog.ocar.org/2013/04/30/defining-refining-your-personal-brand/</link>
		<comments>http://blog.ocar.org/2013/04/30/defining-refining-your-personal-brand/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 16:00:16 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Resources]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Social Media Tips]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1530</guid>
		<description><![CDATA[Do you know who you are? No, this isn&#8217;t an amnesia test or a philosophical inquiry. What we’re talking about is your role as an agent, and whether you&#8217;ve defined your personal brand. According to Forbes, 70% of professionals truly believe they have a personal brand, but upon closer inspection “…you realize that their focus was centered on self-promotion [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1530&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">OCAR</media:title>
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		<title>Pitch Your New Listings with Ptch: A Guide for REALTORS®</title>
		<link>http://blog.ocar.org/2013/04/23/pitch-your-new-listings-with-ptch-a-guide-for-realtors/</link>
		<comments>http://blog.ocar.org/2013/04/23/pitch-your-new-listings-with-ptch-a-guide-for-realtors/#comments</comments>
		<pubDate>Tue, 23 Apr 2013 15:29:48 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Social Media / Technology]]></category>
		<category><![CDATA[Social Media Marketing Tip of the Month]]></category>
		<category><![CDATA[listings]]></category>
		<category><![CDATA[ptch]]></category>
		<category><![CDATA[Realtors]]></category>
		<category><![CDATA[realtors and ptch]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1497</guid>
		<description><![CDATA[Create a professional looking listing video in a matter of minutes?  It is possible, and we DID say minutes.  DreamWorks doesn&#8217;t just make great movies, apparently they also make great iPhone apps, and Ptch is just about our favorite (it&#8217;s not a typo, there&#8217;s no &#8220;i&#8221; in Ptch).  The steps are pretty simple&#8230; Download the [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1497&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">OCAR</media:title>
		</media:content>

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			<media:title type="html">PtchApp</media:title>
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			<media:title type="html">ptchStream</media:title>
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		<item>
		<title>Great Outdoors: Rancho Santa Margarita Lake</title>
		<link>http://blog.ocar.org/2013/04/18/rancho_santa_margarita_lake/</link>
		<comments>http://blog.ocar.org/2013/04/18/rancho_santa_margarita_lake/#comments</comments>
		<pubDate>Thu, 18 Apr 2013 18:47:34 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Orange County Cities]]></category>
		<category><![CDATA[Rancho Santa Margarita]]></category>
		<category><![CDATA[community features]]></category>
		<category><![CDATA[great outdoors]]></category>
		<category><![CDATA[lakes]]></category>
		<category><![CDATA[Orange County]]></category>
		<category><![CDATA[outdoors]]></category>
		<category><![CDATA[rancho santa margarita]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1501</guid>
		<description><![CDATA[Summertime is fast approaching. As things start to heat up our lovely So Cal beaches will be inundated with sun-loving crowds. So what’s one to do if you want to be near the water, but don’t feel like carving out a space for yourself in the sand? Try visiting a nearby community lake. Orange County [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1501&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">OCAR</media:title>
		</media:content>

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			<media:title type="html">Rancho Santa Margarita Lake</media:title>
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			<media:title type="html">Rancho Santa Margarita Beach Club</media:title>
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		<item>
		<title>REALTOR® Technology Tip of the Month: The Tempo AI Calendar App</title>
		<link>http://blog.ocar.org/2013/04/09/realtor-technology-tip-of-the-month-the-tempo-ai-calendar-app/</link>
		<comments>http://blog.ocar.org/2013/04/09/realtor-technology-tip-of-the-month-the-tempo-ai-calendar-app/#comments</comments>
		<pubDate>Tue, 09 Apr 2013 15:00:38 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Social Media / Technology]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1494</guid>
		<description><![CDATA[No, the Tempo MLS platform is NOT coming back. We&#8217;re talking about the Tempo AI iPhone App, which we believe is pretty spectacular.  From the company that developed Siri, this app takes your calendar to a new level.  True, you have to get on a waiting list&#8230; but it&#8217;s worth the wait.  As a busy [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1494&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">OCAR</media:title>
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		<item>
		<title>Real Estate News You Can Use: April</title>
		<link>http://blog.ocar.org/2013/04/04/real-estate-news-you-can-use-april/</link>
		<comments>http://blog.ocar.org/2013/04/04/real-estate-news-you-can-use-april/#comments</comments>
		<pubDate>Thu, 04 Apr 2013 15:00:26 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[News You Can Use]]></category>
		<category><![CDATA[Tips and Resources]]></category>
		<category><![CDATA[Housing News]]></category>
		<category><![CDATA[Orange County Real Estate News]]></category>
		<category><![CDATA[Real Estate News]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1488</guid>
		<description><![CDATA[April showers bring May flowers.  This month, shower your clients with some positive real estate news stories.  You&#8217;ve probably heard it&#8217;s a buyer&#8217;s market?  Get the scoop about what&#8217;s happening in housing&#8230; Three Myths about the Housing Market Rebound The Wall Street Journal, April 2, 2013 Summary: This article debunks three myths from naysayers about [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1488&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">OCAR</media:title>
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		<media:content url="http://ocar.files.wordpress.com/2011/12/newsyoucanusebyline2.jpg" medium="image">
			<media:title type="html">NewsYouCanUseByline2</media:title>
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		<title>On your mark! Get set! Buy!</title>
		<link>http://blog.ocar.org/2013/04/02/on-your-mark-get-set-buy/</link>
		<comments>http://blog.ocar.org/2013/04/02/on-your-mark-get-set-buy/#comments</comments>
		<pubDate>Tue, 02 Apr 2013 18:58:29 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Featured Stories]]></category>
		<category><![CDATA[first time homebuyers]]></category>
		<category><![CDATA[home buying]]></category>
		<category><![CDATA[home purchase]]></category>
		<category><![CDATA[Orange County Real Estate]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1486</guid>
		<description><![CDATA[Eighty percent of Americans believe that buying a home is the best long-term investment they can make. A Pew Research Center study found that 80 percent of Americans believe buying a home is the best long-term investment they can make. Now is a good time to buy because mortgage interest rates are low and housing prices [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1486&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">OCAR</media:title>
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		<title>Sourcing Fresh Content For Pinterest</title>
		<link>http://blog.ocar.org/2013/03/25/sourcing-fresh-content-pinterest/</link>
		<comments>http://blog.ocar.org/2013/03/25/sourcing-fresh-content-pinterest/#comments</comments>
		<pubDate>Mon, 25 Mar 2013 13:30:08 +0000</pubDate>
		<dc:creator>OCAR</dc:creator>
				<category><![CDATA[Social Media / Technology]]></category>
		<category><![CDATA[Uncategorized (The Kitchen Sink)]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Social Media Tips]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://blog.ocar.org/?p=1472</guid>
		<description><![CDATA[By now Pinterest has fully established itself as one of the top social media contenders. At its inception it was perhaps nothing more than a great place to visually organize all your favorite online content. Businesses soon began to take an interest in creating their own boards, which led to the creation of Pinterest Business [&#8230;]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.ocar.org&#038;blog=7939375&#038;post=1472&#038;subd=ocar&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Pocket Web Interface</media:title>
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