This month’s featured freebie is Clarus MarketMetrics®
Clarus MarketMetrics® helps you put together charts and reports taken directly from the MLS which contain market conditions and price-point analysis.
What this means for you is that when a buyer says, “we really like the schools in this part of town.” You can say, “Take a look at the market trends for that area.”
Pulling comparable properties can only give you information about individual homes. You have a free personal assistant who can compile data from a whole slew of comp’s into visually appealing charts, and make it completely understandable from either side of the table…How valuable is that to a seller who is trying to determine a price for the largest transaction of their life?
Clarus updates their charts daily and you can compare data over 12 or 24 months. It takes about five minutes to do, and you can post the data on your website or email it to your buyer/seller.
Visual aids are mandatory for success in this industry. The REALTOR® who can show their client a pricing map becomes a necessity to their clients–right out of the gate.